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1/4" x 40 yards.  This is the "Lite" version, which has less glue and will not gum up the needle when sewing through it.

It is pressure sensitive on both sides to allow for a temporary hold until ironed for a permanent no-sew bond.

Use it to place pockets and other garment elements before stitching to eliminate hand basting or pinning, which frequently causes wavering topstitching.